Privacy Policy

Last updated: 30 March 2026

1. Introduction

This Privacy Policy explains how Refined Dwelling Studio ("we", "us", or "our") collects, uses, discloses, and protects your personal data when you visit our website, contact us, or use our interior design services in England.

By using our services or accessing our website, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Who we are

Refined Dwelling Studio is an interior design company based in England. We provide residential and commercial interior design services and related consultancy.

3. Data we may collect

We may collect and process the following categories of personal data:

3.1 Information you provide to us directly

• Identification details (e.g., name, title)
• Contact details (e.g., email address, phone number, postal address)
• Project information (e.g., property type, room measurements, style preferences, budget, photos or videos you share)
• Communication content (e.g., emails, messages, feedback, and enquiries)
• Billing and payment information (excluding full card details where payments are processed via third‑party payment providers)

3.2 Information collected automatically When you visit our website, we may automatically collect:

• Technical data (e.g., IP address, browser type and version, device identifiers, operating system, time zone setting)
• Usage data (e.g., pages visited, links clicked, time spent on pages, referring website)
• Cookie data and similar technologies (see Section 9)

3.3 Information from third parties We may receive personal data about you from:

• Payment processors
• Professional partners and contractors (e.g., architects, builders, suppliers) where necessary for your project
• Publicly available sources (e.g., Companies House, professional websites, social media, where lawful)

4. Legal bases for processing (UK GDPR)

We process your personal data under one or more of the following legal bases:

• Performance of a contract: where processing is necessary for the provision of our interior design services or to take steps at your request before entering into a contract.
• Legitimate interests: to operate, improve, and protect our business and services, provided your interests and fundamental rights do not override those interests.
• Legal obligation: where we must comply with applicable laws and regulations (e.g., tax, accounting, regulatory requirements).
• Consent: where you have given clear consent for a specific purpose (e.g., certain marketing communications). You may withdraw consent at any time.

5. How we use your personal data

We may use your personal data for the following purposes:

• To provide and manage our interior design services and projects
• To respond to your enquiries, requests, and communications
• To prepare proposals, quotes, design concepts, and project documentation
• To arrange deliveries, installations, and visits with you and third‑party contractors
• To manage payments, invoicing, and accounting
• To administer and protect our business, website, and IT systems (including troubleshooting, data analysis, testing, system maintenance, and security)
• To personalise your experience and improve our services and website
• To send you updates, news, or marketing communications about our services where permitted by law and, where required, with your consent
• To comply with legal and regulatory obligations and to exercise or defend legal claims

6. Sharing your personal data

We do not sell your personal data. We may share your personal data with:

• Service providers and professional advisers who support our business (e.g., IT and hosting providers, email providers, accountants, legal advisers)
• Contractors and suppliers involved in your project (e.g., furniture suppliers, tradespeople, delivery companies) where necessary to fulfil our services
• Payment service providers processing transactions on our behalf
• Regulators, law enforcement, or other authorities where required by law or in order to protect our rights or the rights of others
• Potential buyers or merger partners, in connection with any proposed sale, merger, or acquisition of all or part of our business, under appropriate confidentiality protections

Whenever we share your data with third parties, we require them to keep it secure and to use it only in accordance with applicable data protection laws and for specified purposes.

7. International transfers

Our business is based in England, but some of our service providers or their servers may be located outside the UK and the European Economic Area (EEA). Where your personal data is transferred outside the UK/EEA, we will ensure that appropriate safeguards are in place, such as:

• An adequacy decision by the UK Government or European Commission
• Standard contractual clauses or International Data Transfer Agreements (IDTAs)
• Other appropriate safeguards as permitted by UK data protection law

You may contact us for further information about international transfers and the safeguards we use.

8. Data retention

We retain your personal data only for as long as reasonably necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements, or to resolve disputes.

Typical retention periods may include (as examples only and subject to change):

• Enquiries (where no contract is formed): usually up to 2 years
• Project and contract records: generally up to 6–7 years following completion, to meet legal and tax obligations
• Marketing data: until you withdraw consent or opt out, or until we determine it is no longer needed

We may retain anonymised or aggregated data that does not identify you indefinitely for statistical or analytical purposes.

9. Cookies and similar technologies

Our website may use cookies and similar technologies to:

• Enable basic website functionality
• Understand how visitors use our site
• Improve performance and user experience

Depending on applicable law and the type of cookie, we may ask for your consent before setting non‑essential cookies. You can manage your cookie preferences through your browser settings and, where available, via cookie banners or preference tools on our website. Disabling certain cookies may affect the functionality of the site.

10. Data security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, destruction, or damage. These measures may include access controls, encryption where appropriate, secure storage, and regular review of our security practices.

However, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to protect your personal data, we cannot guarantee absolute security.

11. Your rights under UK data protection law

Under the UK GDPR and the Data Protection Act 2018, you have certain rights in relation to your personal data, subject to conditions and legal exceptions. These may include:

• Right of access: to obtain confirmation of whether we process your personal data and to receive a copy.
• Right to rectification: to request correction of inaccurate or incomplete data.
• Right to erasure: to request deletion of your personal data where there is no good reason for us to continue processing it.
• Right to restriction: to request that we suspend the processing of your personal data in certain circumstances.
• Right to data portability: to receive your personal data in a structured, commonly used, and machine‑readable format and to request that we transmit it to another controller where technically feasible.
• Right to object: to object to processing based on our legitimate interests or for direct marketing.
• Rights relating to automated decision‑making and profiling: to request human intervention and to challenge a decision, where such automated decision‑making with legal or similarly significant effects occurs (which we do not typically undertake).

You may exercise these rights by contacting us using the details provided in Section 13. We may need to verify your identity before responding to your request.

12. Marketing communications

We may send you marketing communications about our interior design services where we are permitted to do so by law, for example:

• Where you have opted in to receive such communications
• Where you are an existing client and we rely on our legitimate interests, in accordance with applicable rules

You can opt out of marketing communications at any time by:

• Following the unsubscribe instructions in the communication; or
• Contacting us using the details in Section 13.

Opting out of marketing will not affect service‑related communications that are necessary for the performance of a contract with you.

13. Contacting us

If you have any questions about this Privacy Policy, our data practices, or wish to exercise your data protection rights, you can contact us at:

Refined Dwelling Studio Email: [insert contact email] Postal address: [insert business address in England]

Please do not include sensitive information in emails or online forms unless strictly necessary.

14. Complaints

If you are unhappy with how we handle your personal data, please contact us first so that we can try to resolve your concerns.

You also have the right to lodge a complaint with the UK supervisory authority:

Information Commissioner’s Office (ICO) Website: https://www.ico.org.uk Telephone: +44 (0)303 123 1113

15. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons. The updated version will be posted on our website with a revised "Last updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.